Search Engine Optimization
What is Search Engine Optimization? SEO is the process of improving the volume or quality of traffic to a website via "natural" or un-paid ("organic" or "algorithmic") search results. (SEO) programs utilizes extensive keyword and keyword phrase research.
Keywords and Keyword Phrases
Your keywords and keyword phrases are implemented not only into the main website content, we also integrate them into your, "H" tags, "Alt" tags, "Anchor" tags, "Image" tags, "Meta Data", Meta Tags" and "Title" Tags. Using these strategic keyword placements will increase your organic search results and Page Ranking in Google, Bing, MSN Live, Yahoo and Ask search engines.
How do we know what Keywords and Keyword Phrases to use
We implement SmarterStats Pro research data and Google Analytics, which provides us explicit and unparallel search engine stats including the performance of your direct competitors. Yes, that right we keep stats on your competitors! Why play nice when you don't need too!
We also take the human approach, ask your friends, neighbors and family members what words would they use to find your product or industry. We take these keywords and keyword phrases and run them through our research software in addition to our current list of keywords to check there performance!
Content Optimization
We ensure that the search engine spiders (also known as bots) are able to quickly and easily find, crawl and index all of your web pages by implementing proper on-page optimization. When we optimize your website, we ensure that our techniques comply to the standards set by the major search engines. Unlike most other (SEO) firms, we always keep your customers in mind, filling a site with rich search engine words is great, but if your clients don't enjoy reading it they will just click away. We study the click though's of every individual page and perform modifications not only to improve your organic search results, but make your website excel in customer satisfaction and productivity.
In-Bound and Outbound Links
Studies show in-bound and outbound links are essential in getting top search results and PageRankings. Some Black Hat companies attempt to shortcut this process by putting tens to hundreds of links on your website that are not related to your industry, this little trick will get your website downgraded in Google search results and PageRankings! Doug Levy Designs uses quality in-bound and outbound links with high PageRankings. Five high PageRanked links will outperform 100 low PageRanked links.
Why do I need Search Engine Optimization
How can you not have your site optimized. Static's show that 93% of all website's are "NOT" optimized! Yes, that means that the other 7% is getting those top search results providing more exposure and better traffic! These numbers are growing we suspect, that 7% will double or triple in the next year! Studies show most potential clients will visit your website before doing business with you! Think about it, when is the last time you conducted business with someone that didn't have a website? If there website was unattractive, slow loading or uneasy to use, you probable did not conduct business with that company!
Are you ready to Out-Google your competitors?
Don't wait give us a call at (310) 987-1891 or request a price quote today to see how we can help.
