In the past websites would put all kinds of basic links going from one site to another, in today’s world you better watch out! The power of Google will knock down your rating if it finds links that are NOT relevant to you site and products. Google will also look to see what page ranks these links have! The bottom line is inbound links are very important, but if they are not from top ranked pages and relevant to your site and product, don’t do it! You are better off having 10 good inbound links, compared to 100 “bad” links! Beware Google is watching and will make you pay!

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